Press Release - Give Me More
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Give Me More: Augmented Reality from EPFL+ECAL Lab

San Francisco, CA – Nov 12, 2009 – Animations float across the pages of a timeless book. Banknotes prove strangely seductive. Your head is suddenly engulfed in clouds and your clothes ooze bubbles. This is the world of Give Me More, an Augmented Reality (AR) exhibit by Switzerland’s EPFL+ECAL Lab, premiering in the U.S. at swissnex San Francisco.

Experience the exhibit’s five unique installations with lab director and exhibit curator Nicolas Henchoz, designer Camille Scherrer, and project engineer Fanny Riedo, all on hand for interviews and demonstrations.

EPFL+ECAL Lab is a new unit of the Ecole polytechnique fédérale de Lausanne (EPFL)—now the highest-ranking university in its field in Europe—in cooperation with the University of Art and Design Lausanne (ECAL). The lab’s mission is to foster innovation at a crossroads between technology, design, and architecture, through joint projects between the two institutions.

The installations in Give me More were created in collaboration with the Computer Vision Laboratory at EPFL and represent a milestone in the development of AR: a new relationship between design and technology and software that gives the user an almost magical experience with little trace of the technical thumbprints you’d expect. As a result, technology fades away to reveal the full extent of the universe created by the designers. Are you ready for more?
 

Date & Time

November 12-25, 2009

 


Location

swissnex San Francisco
730 Montgomery Street, San Francisco

 


More:

Watch part of the exhibit here.

 

And visit our site for more.
 

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